How girls can build careers in the video game industry




Careers in the video game industry are highly desirable, and for good reason. Working for a video game company can be rewarding, and equally important, turns a favorite pastime into an exciting career. However, for tween and teen girl gamers, the prospect of one day working in the video game industry may seem daunting. While 46% of the U.S. gamer population is female, women account for only 22% of video game developers.


Women are taking the reins developing, designing and marketing video games. Lisa Wackenhuth Svanström, a 3D Artist at Star Stable Entertainment, a multiplayer game full of horses, magic and adventure, offers career advice to young women who may want a career in the video game industry:


1. What inspired you to build a career in the video game industry?


I am a life-long gamer, artist and digital creator and now, my official title at Star Stable is 3D Artist. Working for a company like this allows me to unite my interests and skills to create magic for girl gamers around the world. The artistic process of designing the 3D horses inspires me the most. It is so rewarding to have an idea in my mind, sketch out a new design and work with all the visuals such as 3D models, characters, textures, environments, props and ultimately release the final product for horse-loving girls who play our game every day.